Eco Sustainable Nurture Certified (EcoSYNC): An Integrated Platform Enhancing the Value of Poultry Production in Kenya by the developing of tools that promote learning, feedback and knowledge sharing of ethical and sustainable nurturing methods.
It aims to enhance the quality and traceability of animal agricultural products while empowering small-scale farmers. By integrating technology, training, and auditing, EcoSYNC aims to enhance the quality and traceability of egg products while empowering small-scale farmers.
Potential Positive Impacts:
• Improved Food Safety: EcoSyNC certification ensures that eggs meet stringent safety standards, reducing the risk of foodborne illnesses and enhancing consumer trust.
• Enhanced Market Access: EcoSyNC Certified products would gain entry into premium markets both domestically and internationally, diversifying and increasing revenue streams for producers.
• Sustainable Practices: EcoSyNC promotes environmentally friendly farming methods and animal welfare standards, contributing to long-term sustainability.
• Empowering Smallholders: EcoSyNC provides training and support to smallholder farmers, empowering them to adopt modern practices and improve their livelihoods.
• Consumer Confidence: Certification assures consumers of quality and ethical production practices, leading to increased demand for certified eggs.